IAB Study Charts American’s Embrace of Online Video – StreamingMedia
According to the IAB’s “2014 Original Digital Video Study,” online video viewers prefer online video over TV for news, sports, and daytime programming. Additionally, they like online video nearly as much as they like primetime TV.
A consumer’s guide to streaming TV devices – Yahoo!
Here, we break down the top players in the Web television market and compare details about their products.
Here’s a Surprise: OTT and Pay-TV Could Wind Up As Best Friends – Video Nuze
The traditional narrative around online/over-the-top video is that it will incent cord-cutting and cord-nevering. But now, in a twist, instead of a looming battle between OTT and pay-TV, it could well be that we’re on the brink of a new era of cooperation between the two, which could have profound implications for everyone in the video ecosystem.
Goodbye, TV Channels—And Hello, TV Apps – Read Write
Television is evolving. Increasingly, it’s all about the apps now—browsable, downloadable, interactive TV applications. You can thank the swelling ranks of streaming services and devices for that.
One-In-Five pay-TV subs use TV Everywhere monthly – Broadband TV News
More than one-in-five (21%) pay-TV subscribers use the TV Everywhere services provided by their operator at least once per month, according to the latest NPD Group TV Everywhere Report.